Obtain consent across the digital advertising ecosystem in compliance with the IAB’s Transparency & Consent Framework and the EU’s GDPR and ePrivacy Directive.
CookiePro for Publishers & Advertisers
Learn why publishers and advertisers choose CookiePro as their CMP to collect and manage consent across the digital advertising supply chain.
Collect Consent to Deliver Personalized Ads
Meet Framework Requirements
Configure Your Consent Notice
Customize the User Experience
Keep Records of Consent
First-Party Data Collection
Integrate & Automate
Leverage pre-built integrations and plugins that make implementation simple.
Increase Opt-In Consent Rates
Drive engagement and first-party data capture to deliver personalized advertisements and reach target audiences while addressing requirements from privacy regulations and frameworks.
Increase Opt-In Consent Rates to Drive Engagement and First-Party Data Capture
CookiePro enables publishers and advertisers to scan their website or mobile app for cookies and tracking technologies, customize consent options and manage user consent across web and mobile properties.
- Website & Mobile App Scanning: Scan your website and mobile app for trackers, such as cookies, beacons and pixels, as well as terms and conditions, privacy policies, cookie policies and cookie notices to track compliance.
- Publisher-Specific Cookie Banners & Preference Centers: Use a customizable publisher-specific cookie banner to help increase consent opt-in and monitor rates over time.
- Geo-Targeting Feature: Serve location-specific cookie banners and consent options based on the user’s IP address to help comply with global privacy laws
Ensure Compliance with Minimal Technical Effort
Compliance for Advertisers and Publishers means addressing requirements provided by global regulations and dozens of other ad tech frameworks. Below are a few frameworks and triggers that CookiePro helps support:
- Compliance with GDPR, CCPA, ePrivacy, and 100s of other regulations with ongoing website & mobile app scanning
- IAB-registered CMP with support for TCF v1.1 and v2.0
- Support for IAB CCPA USP Consent String, DAA, and dozens of other ad tech frameworks
- Built-in templates to customize out-of-the-box banners and notices to match your brand and voice
- Future-proof against new regulations, frameworks, and updates
Customize the User Experience to Increase Opt-Ins
Customize the look and feel of user consent interactions to provide a consistent user experience across sites to help increase opt-in rates.
- Customize UI Elements: Leverage the capabilities within the CookiePro platform or use custom CSS or HTML to match colors, styles, and layouts to your branding
- Upfront Consent: Provide users information about the specific data collection and usage at the exact time it is needed versus an upfront lengthy privacy notice
- Web and Mobile Support: Capture and sync user consent across all digital platforms including desktop, mobile, and even connected devices
Keep Granular Records of Consent for Compliance
Maintain granular records of consent and detailed audit trails to show compliance over time.
- User Consent Records: Maintain a record of each user’s consent preferences, purpose and legal basis for processing, and for each vendor
- Historical Audit Trail: Store any modifications to consent banner settings in a detailed audit log to show compliance over time
- Marketing Dashboards: View a dashboard summary of changes over time or an overall compliance snapshot for executive reporting