CCPA Opt-Out Solution
Create a Do Not Sell notice to comply with CCPA Opt-Out requirements
If you collect and transfer the personal information of California residents, you may be subject to the CCPA Opt-Out provision.
Leverage CookiePro to create and customize a sleek and actionable “Do Not Sell My Personal Information” link or button for your website that integrates with Google Ads Manager and the IAB CCPA Framework.
Consumers shall have the right, at any time, to direct a business that sells personal information about the consumer to third parties not to sell the consumer’s personal information. This right may be referred to as the right to opt-out.CCPA SECTION 1798.120(A)
Create an Opt-Out Mechanism for Your Website
Customize and embed a “Do Not Sell My Personal Information” link on your website for visitors to exercise their rights and opt-out of personalized advertisements.
Choose between a Do Not Sell button or link and customize all text, colors, and styling to match your website's brand.
Use the built-in geolocation service to dynamically show or hide based on a visitor's location, then auto-integrate with the IAB CCPA Framework or Google Ads Manager to turn off non-personalized ads and communicate to downstream framework participants when a visitor opts-out.
Add to Your Website
Copy the script and add it to your website to allow visitors to opt-out of personalized ads and comply with CCPA Opt-Out Requirements.
Dynamic Location Detection
Leverage the geolocation feature to show the Opt-Out link to all visitors, only US visitors, or just visitors in California
Customizable Look & Feel
Tailor the style of your Do Not Sell link to match your brand and audience.
IAB CCPA Compliance Framework Compliant
Turn on the IAB CCPA feature to create a CCPA Opt-Out mechanism that communicates with downstream publishers and advertisers.
Integrated with Google Ads
Enable the Google Display Ads feature to allow visitors to opt-out of personalized ads delivered from Google.
Backed by Privacy
CookiePro is built on a deep understanding of privacy laws and regulations. Our solutions are demand-built to support our partners and customers in their journey towards website compliance.
Built for Publishers & Advertisers
As an IAB registered Consent Management Provider, CookiePro helps publishers and advertisers deliver compliant ads.
Add a “Do Not Sell My Personal Information” link to your website
Send a signal to downstream framework participants when a user opts-out
Block personalized ads when a user opts-out
In addition to the CCPA Opt-Out builder, we provide complementary solutions to support your website consent journey.
Consumer & Subject Requests
Get Started with CookiePro’s Consumer & Subject Requests module to create branded intake forms that automate consumer requests from intake to fulfillment.